EcoZeal

A little while back I wrote about Harry Potter co-star Emma Watson working with People Tree to form a line of organic and eco-friendly clothing. Yesterday the plans took shape and the line was launched.

Kudos to Watson who said she was not interested in launching her own line of clothing unless it would benefit a worthy cause. So many times those in Hollywood will talk the talk but then fail to walk the walk; not so with Watson as she has put her time and her money where her mouth is.

Even thought the fashions are indeed eco-friendly they are anything but ordinary. That’s because Watson made sure that the line was comprised of fair trade clothing that is both sustainable and beautiful. EcoZeal.com loves the line and hopes that everyone will take a look as it is filled with lots of fun and sassy garments that are sure to be a hit no matter where you wear them.

While there is still no firm word on where you will be able to get your hands on these eco-friendly fashions, you can always find them at People Tree by clicking here. The fashion line will also be available at select John Lewis stores starting this month.