EcoZeal

Myth # 1: Wool clothing is heavy and itchy and can’t be worn next to the skin.
Myth # 2: Performance athletic wear is best made from high-tech synthetic fabrics.

Icebreaker specializes in high-performance under-and outer-wear made from light, strong and soft Merino wool.

Amazing Merinos

Merinos are a breed of sheep with wool so highly prized that in 17th century Spain, exporting them was a crime punishable by death. Merino wool is extremely fine and soft. Clothing made from Merino wool can be worn next to the skin and is free from the “itch factor” many people associate with wool.

Merino wool’s qualities make it a natural choice for the athlete concerned with performance – enhancing clothing choices. A quick read-through of the athlete reviews on Icebreaker’s website makes it clear why the clothing’s popularity is spreading like wildfire. The sportswear’s insulating ability, breathability, odor control, moisture management and just plain comfort make it a winner amongst athletes out to win – or just have fun – in the elements.

Wool is a Winner

The advantages of a wool garment go far beyond the comfort of its user. Because it’s made from natural fiber, its production doesn’t involve the use of large amounts of petrochemicals – just lots of grass and hay. And it’s totally biodegradable, so it becomes much less of a disposal problem than an item made of synthetic fabric.

The Baacode

But Icebreaker clothing features something new to make it even more of a standout for the sustainably-minded. Each new piece of Icebreaker clothing has a code stamped onto the seam. They call it the “Baacode.” Type your code into the search box on their site, and you can track your garment’s manufacture. You’ll be introduced to the farmer who raised the wool, find out about where and how the wool was turned into fabric, and learn about the factory in which it was sewn.

The people at Icebreaker are as serious about the environmental and social ethics of its products as it is about their quality. And they know you are, too. The Baacode is their way of letting you know for sure that by choosing their products you’re truly making a sustainable choice.   Fortunately, the choice isn’t hard to make, as they have retailers in 28 countries and online.

Every garment from Icebreaker comes with a tracking code so you can be sure it was sustainably produced.